Making Web Site Better

By: Jonas Date Posted: July 29, 2010

You can’t run a profitable online business if you don’t have a good website. Unfortunately, many internet marketers underestimate the importance of their website and don’t do a very good job creating it. The truth is that cutting corners also cuts into your profits. Spending the time required to make sure that your website looks good and runs properly will be well worth it when the sales start pouring in. The fact is, once you set your mind to the task, you’ll find it’s not all that hard to make a great website. If you read and follow these strategies, you can have a high quality, money making website.

Find websites that are selling similar products to your own and study them. Make a list of any features that you like. What qualities do you not like? Consider if you feel any inclination to buy anything from this site. If so, can you give a reason? What’s wrong with the site, if you don’t want to buy anything? Thinking about these questions and their answers can give you a lot of insight when designing your own site. When you design your own site, you should consider what traits you find positive and interesting. You can’t expect people to want to buy something from a website that even you wouldn’t buy something from. Use this process of browsing like a customer to figure out if your website will motivate people to buy from you. One feature you should stay away from is having an automated sound track that plays when people come to your site. When someone enters your site and immediately has to listen to a sound or watch a video, it can be annoying. The effect of a loud soundtrack can be similar to an obnoxious TV commercial; in both cases, the instinct is to turn it off, or in the case of your website, click away to somewhere else. It’s fine to have an audio or video feature on your site, but the visitor should be able to decide whether or not to hear or watch it. When the sound or video is forced on them, they feel intruded upon, and you end up losing many potential customers. automated traffic fun to artistic and creative, but for commercial site, simplicity and readability are paramount.

Not all monitors have the same resolution. You want your site to still look good even if it’s being viewed on a monitor with low resolution. The more people who are able to view your site, even if they have low definition monitors, the more visitors and customers you can attract. You can get a good idea of this by making adjustments to your own monitor. Every time you change the settings, see how your site looks; hopefully, it will not appear very different when you make the changes. You don’t have to be a graphic artist or programming expert to build a good website. With a little bit of time and effort you can build a great website. It isn’t usually hard to make an educated guess about what is good for your site. In most cases, you can trust your own judgment to tell you if something will be good for your website or not. That’s about all there is to it. Remember, the better your website, the easier it will be for you to make money online.

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